--- title: Independent Financial Advisor Tampa, Florida - Power Financial Partners description: Power Financial Partners is an Independent Financial Advisory Firm located in Tampa, Florida. Serving clients across the U.S. author: Matt Peterson --- # Live the Life You Want Identifying & living Your One Best Life with meaning is more than just money. It’s freely living your life with financial security. It’s time well spent with those that matter most. [Let's begin](https://powerfinancialpartners.com/contact-us.html "Let\'s begin") ## Private Wealth Management An independent Registered Investment Advisor located in Tampa, Florida. [Financial Planning](https://powerfinancialpartners.com/services/financial-planning.html "Financial Planning") [Wealth Management](https://powerfinancialpartners.com/services/wealth-management.html "Wealth Management") [Corp Retirement Plans](https://powerfinancialpartners.com/services/corporate-retirement-plans.html "Corp Retirement Plans") [Insurance](https://powerfinancialpartners.com/services/insurance.html "Insurance") --- [Let's Begin](https://powerfinancialpartners.com/contact-us.html "Let\'s Begin") ![](https://powerfinancialpartners.com/media/yootheme/cache/e5/home-cta-01-e526ae28.jpg) ## Roger Sverre Machlin, CFP®, CPWA®, CIMA®, MSFS, WMCP, CFS®, CLU®, ChFC®, CASL®, CRPS®, AEP®, RICP®, CAP®, ChSNC®, CMFC®, CPFA, QPFC, AWMA®, AAMS®, NQPC Founder & Wealth Advisor 20 Certifications Roger specializes in creating comprehensive financial plans for both institutions and individuals using world-class insurance services and internationally recognized investment products. Roger has been recognized in the Financial Times multiple times for being one of the “Top 401 Retirement Advisers”. Roger has been nominated as one of the “Most Influential DC Advisors” from 401kWire. [Meet Roger](https://powerfinancialpartners.com/about.html#Roger "About Us") ![](https://powerfinancialpartners.com/media/yootheme/cache/a7/Danny-Hernandez-portrait-2x-a7c4150d.jpg) ## Danny Hernandez, CFP® Wealth Management Advisor Danny Hernandez is a board-certified financial planner who works with physicians, CRNAs, and other high-income professionals at every stage of their careers — from those graduating residency to those approaching retirement. He also helps clients navigate the transition from W-2 to 1099 income, identifying strategic, tax-efficient opportunities to build, protect, and preserve long-term wealth. [Meet Danny](https://powerfinancialpartners.com/about.html#Danny "About Us") [![](https://powerfinancialpartners.com/media/yootheme/cache/d1/teams-d13097a1.png)](https://powerfinancialpartners.com/images/PRESS RELEASE Template - NAPA Names Nations Top DC Advisor Teams for 2025 (002).pdf) Roger also has made the NAPA’s Top DC Advisor Teams list. [![](https://powerfinancialpartners.com/media/yootheme/cache/63/2026-PLANADVISER-Top%20RPA-BW-63a7f1c9.png)](https://www.planadviser.com/awards/2026-top-retirement-plan-advisers/?type=list&category=ALL&letter=m) 2026 Top Retirement Plan Advisers Each year PLANADVISER recognizes the top retirement plan advisers in the industry based on quantitative measures, including assets under advisement and plans under advisement. ## Truly ## Comprehensive ## Truly Comprehensive Some wealth managers only focus on assets. We take it a step further by incorporating risk management (insurance) and planning into our clients' comprehensive portfolio design. [![About Us](https://powerfinancialpartners.com/media/yootheme/cache/81/h1f-819065fd.jpg) ### About Us](https://powerfinancialpartners.com/about.html) [![](https://powerfinancialpartners.com/media/yootheme/cache/2b/h2b-2b73e744.jpg) ### Our Services](https://powerfinancialpartners.com/services/financial-planning.html) ![](https://powerfinancialpartners.com/media/yootheme/cache/50/tampa-50ef9781.jpg) Client-First Philosophy Our firm was built for and around our clients. We believe an open and transparent, client-centered relationship is the key to long-term success. Our thorough wealth planning process is driven by listening first, formulating a strategy, and following through with advice and world-class service. [Contact Us](https://powerfinancialpartners.com/contact-us.html) [![](https://powerfinancialpartners.com/images/yootheme/icon-phone.svg) (813) 212-2125](https://powerfinancialpartners.com/tel:(813) 212-2125) ![](https://powerfinancialpartners.com/media/yootheme/cache/ac/home-cta-04-ac3823bf.jpg)